The 10 story downtown Ann Arbor high-rise, boasting condos, retail and office space, Ashley Terrace, has been remodeled and renamed 111 North Ashley by new owners Alidade Capital Fund LP.
Remodeling has been completed on the re-branded 111 North Ashley, formerly Ashley Terrace. According to reports in the AnnArbor.com the new owners are now ready to move on and market the space that has been unoccupied for so long.
Built in 2008 Ashley Terrace was closed on by Bank of America for foreclosure in early 2010 with an outstanding balance of 20 million dollars. The building was then sold to the new owners in 2011 by Bank of America for six million dollars with 29 unsold condo units and more than 20,000 square feet of retail and office space that has not been rented.
New owners Alidade hope to lease all of the remaining 20,000 square feet this year while selling the available condo units. They are confident their strategy for marketing will fill the space and are approaching the challenge with an open mind. Their efforts will look for businesses who will need office and retail space combined and are offering the option of space on both floors. Their main focus: “quality renters” who will take up most of the space and who have a good line of credit. They hope to avoid only leasing the properties to make rent, a strategy that will hopefully attract long term tenants.
While selling the condos Alidade will not budge on the higher than usual sale price of their units. Again their strategy seems sound and confident, placing listings for only four of the units at a time and removing the listing if it can’t sell for the asking price, placing another in the listings.
Feelings on condos in downtown Ann Arbor have shifted one way or the other recently, some viewing rentals as the preferred option. Alidade hopes that by sticking to their sale prices they will find buyers who are either successful young couples or successful older people looking to enjoy the downtown experience. Δ John Fenton
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